John Trayhorn

How to market your opportunity

Many people who join an MLM or network marketing company are under the impression that you have to become a telemarketer or door to door sales person. This business is NOT about selling. One of the quickest ways to fail in network marketing is to become a sales person.

There is a rule in this industry we live by and it is 'We sort and we market. We DO NOT sell'!

A selling superstar is easy to spot. They jump in with two feet and start sponsoring people like crazy - 20-30 a month! You couldn't be more excited, and you think you have made it, found your superstar, how wrong you are.

Here's what will happen - Within a couple of months, all these new people sponsored by your superstar, start dropping like flies until nobody's left, why?

Because these people could not duplicate what he did, they were not sales people. They couldn't do what he did to them.

To succeed in network marketing, you must have a system that is easily duplicated by your team members.

The moment you start explaining ANYTHING about your product or business, you are selling.

If you say anything more than the name of your company or product and cite a testimonial, you are selling.

If you start to tell them the ingredients or price, you are selling. If you start to tell them what it does, you are selling. If you start to explain the compensation plan, you are selling!

DON'T DO IT!

Professionals sort. Amateurs sell.

Think of yourself as a professional promoter. It is your job to hand out information to as many people as possible about a very exciting business opportunity or product. That is it.

YOUR ONLY JOB is to get out marketing tools to as many people as possible because it's these marketing tools that do the selling for you.

Let the marketing tools do the sorting and selling for you.

Don't waste time with people who don't get it. This is not your concern. Your concern is giving them the opportunity to simply say yes or no.

All you are doing with each new person you expose to your business or product is  creating the opportunity for something good to happen. The more opportunities you create, the more success you will have.

This is a numbers game!

There are only two things you will need to learn and a clue is given in the title of what you do - network marketing. those two things are...

1. Networking
2. Marketing

WOW! what a surprise eh?

But you would be amazed at the number of people in this industry who just don't know that!

You will need to build a network of relationships and market to them. How do you learn to do that?

By using attraction marketing... Find out more by getting your free 10 day boot camp

John Trayhorn is one of the top 10 affiliates in the world for this UK based global company. For a smarter way to earn visit www.johntrayhorn.co.uk

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