Newsletter Wednesday 24 December 2008

Christmas Sales Volume
A few members have asked me about my thoughts on the volume of sales achieved over the festive period and on the general economic climate in which we are trading. I think without a doubt online sales have been affected and that we have not achieved the volume of sales that we may have expected when we were looking into our crystal ball back in June. The reality is that shops in the high street have had to slash prices in order to sell the stock that they had on the shelves. As a result many of us that would have loved to buy more online and get goods delivered to our door were seduced into buying in the high street stores, and who can blame anyone for that. Ei42 is not meant to be about ‘making’ anyone buy everything via Ei42 it is about working together to benefit us all and we have certainly achieved that.
Out of the negative of reduced sales comes the huge positive of ‘Increased opportunity’. Unfortunately many people are facing a reduced income in 2009 for a variety of reasons and circumstances. Whilst we would not profess to be able to offer an instant solution to anyone’s financial problems, the reality is that even in the hardest of times we all still have to buy things. Ei42 offers the opportunity to buy many things with a small rebate attached and the opportunity to build a business alongside whatever else you do. If you have not yet read the new admin guide and commission plan I highly recommend that you do so as it will help you be better prepared to discuss the Ei42 opportunity with your friends over Christmas.
Goodbye 2008

As 2008 comes to a close I just want to thank every one of you for your efforts in building and using Ei42. Some of you have spotted the business opportunity that Ei42 offers and others are simply happy to earn rebates on their purchases. Whichever choice is yours I sincerely thank you for your continued support and wish you all the best for 2009.
Hello 2009

In the new year we have some big surprises for you all, more countries, more opportunities and we hope to have some fun along the way as well. Watch out for announcements in January.
New Stuff
Payment History (Admin Area)
You’ll now find a new section within your admin area called payment history, naturally, if you have not yet received a payment there will be no relevant data in this area but as you receive payments from Ei42 you will find a total history of all of your payments in this new section.
Payment Preferences (Admin Area)
You’ll also find a new section where you can amend your chosen method for payment. We can now offer you payment via BACS direct to your chosen bank account as well as payment by cheque or PayPal. Simply provide your details in the secure form from within your admin area.
Peel Away Adverts (Your Shop & Ei42.com)

You will have noticed that we had added a peel away advert on your Ei42 shop and also on the main site at Ei42.com, these allow members to join your team in exactly the same way as before but in a much more eye catching manner. For those interested in the technical aspect these are created using flash. If a user does not have flash installed on their PC they will see the old static versions of the referral links.
Christmas Opening Hours
Over the Christmas period we will be operating a reduced staffing situation.
Telephone Calls
The office will be closed for all telephone enquiries from 5pm Wednesday December 24th Until 9am Friday January 2nd 2009
Helpdesk Enquiries:
General Support

The helpdesk will be monitored and manned as usual 9am to 9pm although response times may be extended during Christmas Day, Boxing Day and New Years Day.
Missing Commissions
If commissions appear to be missing you will still be able to submit those missing commission requests into the helpdesk. Please note however that due to the holiday closures across all agencies no missing commission will be dealt with until after Monday 4th January 2009. If you do submit a missing commission ticket after 12 noon on Wednesday 24th Dec you will receive an acknowledgement notice and your query will be queued until 4th Jan.
Unofficial Forum
If you are a new member you may not be aware that there is an unofficial forum where members discuss Ei42, this was set up a while ago by one of our members ‘Paul Hardingham’ you won’t find any of the Ei42 staff on the forum but you will find a warm welcome and be able to meet and chat with other members about their experiences of working with Ei42. You’ll find the forum at www.talk42.co.uk

Online sales up 16% on this time last year!

I heard on the news today that online sales are up by 16% on the same time last year. Shoes, accessories and alcohol being the most popular items. Here's some of what was said...

Consumers are avoiding the high street in favour of bargains on the internet.

Four out of five people have said they will avoid the High Street at some point and shop online as belts tighten and bargain hunting begins before Christmas.

 

Mike Petevinos, head of retail consulting at Capgemini UK, said of the latest figures: "The Christmas spirit is with us, but it seems clear that shoppers are being more considered than ever in making their generosity fit their budgets.

"The current climate is causing consumers to turn to the internet to help them make more informed value decisions and purchases."

 

IMRG chief executive James Roper added: "While we would naturally expect to see a monthly increase in online sales during this time of the year, it is perhaps surprising that we are continuing to see yearly growth during these otherwise difficult times for retailers.

"This is a sure sign that high street retailers should look to diversify their activities by fully embracing the online space, as their customers have."

Last year, more than three and a half million people across the UK were expected to shop online on Christmas Day.

Experts predicted most people would log on after the Queen's Speech to buy goods and services

This is all good news for all ei42 members, as predicted online sales are increasing and we need to spread the word about ei42 and just how much extra money can be saved in addition to that already on offer by retailers.

FACT BOX
• 90 per cent of retail spending is still done in the traditional way, namely in shops, according to Interactive Media in Retail Group (IMRG). Which means the market is still uptapped with only 10% of people shopping online there is a massive market opening up, just look at the growth of online shopping.

• 17p in every £1 of retail spending this year was accounted for by internet shopping, compared with 15p last year. Another growth statistic.

• 20 per cent year-on-year growth is being experienced by the John Lewis website, while the group's out-of-town shops have reported dips in sales. Another growth statistic.

• £26.5 billion in online sales was reported in the first six months of this year.

• 8-10pm is expected to be the busiest time for online shopping on Christmas Day.

• 25-40-year-old women are the target market for firms selling lingerie online.

Just look at those facts and then realise what you have in your hands as an ei42 member. Don't think in the short term, think of that kind of growth over a period of say 3 to 5 years.

WE HAVE AN AMAZING OPPORTUNITY HERE - Can you see it?

If you have stumbled upon this page and wonder what we are talking about, take a look at this business and then join us - it's totally FREE!

http://www.shopbiz4u.com

e-lottery Spanish El Gordo Draw (Lotera de Navidad) Syndicate - Play the worlds richest lottery! 2.6 Billion Euros up for grabs

e-lottery Spanish El Gordo Draw (Lotera de Navidad) Syndicate

Play the worlds richest lottery! 2.6 Billion Euros up for grabs

That's right! e-lottery have launched their 'El Gordo' syndicates in time for this year's Spanish El Gordo draw (Lotera de Navidad), the richest lottery in the world, which this year has a guaranteed prize pool of...

 

The Christmas El Gordo draw only happens once a year and is drawn on 22nd December. And that's right, this year 2.6 billion has to be won, including:

195 jackpots of 3 million each
195 second prizes of 1 million each
345,930 sixth prizes of 1,000 each
26,001,300 (26 Million) individual cash prizes

Each 'decimo' ticket can win up to 9 times

And, this is the best part, e-lottery's system GUARANTEES that every El Gordo syndicate will win at least one cash prize!

Unlike most lotteries, El Gordo tickets are issued with predetermined numbers. This means that tickets are limited, so once they are sold, no more will be made available.

e-lottery will be launching El Gordo syndicates to the public on Thursday 4th December and we expect demand to be high, spaces are limited, so get in quick!

To find out more, click here.

e-lottery El Gordo syndicate… Guaranteed to win!!!

Spain’s Christmas El Gordo draw (Lotería de Navidad) is one of the richest lotteries in the world and this year has a guaranteed prize pool of 2.6 Billion Euros. The draw takes place once a year on the 22nd December and every ticket can win up to 7 times through the many draws that take place including:

• 195 jackpots of €3 Million each

• 195 second prizes of €1 Million each

• 345,930 sixth prizes of €1,000 each

• 26,001,300 (26 Million) individual cash prizes

• AND each “decimo" ticket can win up to 7 times

Every e-lottery El Gordo Syndicate is guaranteed to win a prize.

The Christmas El Gordo lottery is drawn differently from other lotteries. Most lotteries draw 5 or 6 balls, each with an individual number on them, making up a combination of winning numbers. But with El Gordo, each ball has a five-digit number printed on it. These numbers range from 00,000 to 84,999, therefore tickets are limited and once they are sold out, no more are made available.

When the draw takes place, a ball with a five-digit number printed on it is drawn from a bowl - this is the winning number. Another ball is drawn from a separate bowl displaying a prize amount. These 2 balls are combined to provide the winning number and prize amount.

To find out more, click here.

ei42 Newsletter Tuesday 02 December 2008

Legislation
Over the last few months we have been working with our lawyers and the Direct Selling Association to ensure that we are fully compliant with all of the current and recently introduced new laws here in the UK. I am pleased to be able to advise you that we have now completed all of the changes required by the introduction of the new legislation.
Direct Selling Association

Partly as a result of these changes we have now applied for Full Membership of the Direct Selling Association, this is not a simple procedure and as many of you will know the DSA is one of the most respected organisations in the area of sales. This respect is due in a very large part to the fact that you cannot simply “pay & join” the Direct Selling Association. There is a rigorous vetting procedure along with a strict code of ethics that must be adhered to by all members . We are currently at the application stage for Full Membership and hope to be accepted as Full Members very soon.
Latest Changes to Your Ei42
We now call ‘Personal Commissions’ ‘Personal Rebates’ which better reflects what you actually personally receive from your own purchases. Team commissions remain unchanged.
You’ll find a new link to the latest terms and conditions within your own admin area. This was always on every other page of Ei42 but from your admin area it is now personalised to you. From here you can print, sign and keep a copy for your records. If you are a new member within the last 7 days you will have received a copy attached as a pdf to your welcome email as well.
Joining Form
The new joining form now has options for Personal, Company/Club/Organisation and Registered Charity along with the option to simply get an Ei42 shop and never refer any friends although we are not sure why anyone would do that, it is now an available option. It’s all very straightforward and you can simply click “Join Now” on www.ei42.com to see the changes for yourself.
Ei42.com website
The main website now has a clearer explanation under ‘SHOP’ to show how simple it is to use Ei42, and the income estimator has been removed and replaced with a Team Building estimator to demonstrate the power of recommending Ei42 to friends as we felt that estimating income might make people think Ei42 was a get rich quick scheme which it certainly is not.
FAQ’s

We originally had some issues with the order in which FAQ’s were listed. The problem was that the ones that were most important to New Members were not at the top of the list. This has now been rectified and I would urge everyone to spend a few minutes reading through the FAQ’s as they can be very helpful.
Marketing Material
All of the old marketing material has been removed from the download area. In part this was due to some of it not meeting the new legislation. Rest assured new and better material will be available very soon.
Commission Structure Change
Since Ei42 launched on February 1st 2008, many of our members have asked us about why we set the commission structure as we did through the levels 1 to 7. The truthful answer was that we believed at the launch that we had created the best solution for the long term. Hindsight is though a wonderful thing and of course when we started with just 18 members it’s very difficult to do anything other than ‘guess’ what will be best for the majority. The guessing is over though because now we have tens of thousands of members and a huge amount of data along with a lot of feedback from you our members. We have therefore taking the decision to change the Commission Plan as of 1st January 2009 and we hereby give you the required notice of this change.
So what will the affect be?
Over 98% of the current members will be earning more money from Ei42 after January 1st 2009. Naturally there will be a few losers in the short term but the long term benefits are clear to see and I am confident that those affected in the short term will be able to see those long term benefits. These changes also serve to simplify the plan and make it more easily understood by all.
The new structure from January 1st 2009 will be
Power 1 – 12.5%
Power 2 – 12.5%
Power 3 – 12.5%
Power 4 – 12.5%
Power 5 – 12.5%
Power 6 – 12.5%
Power 7 – 25.0%
Help with understanding the information above.
Power 1 – when a person on your power 1 earns themselves £1.00 you will also earn 12.5p direct from Ei42
Power 2 – when a person on your power 2 earns themselves £1.00 you will also earn 12.5p direct from Ei42
Power 3 – when a person on your power 3 earns themselves £1.00 you will also earn 12.5p direct from Ei42
Power 4 – when a person on your power 4 earns themselves £1.00 you will also earn 12.5p direct from Ei42
Power 5 – when a person on your power 5 earns themselves £1.00 you will also earn 12.5p direct from Ei42
Power 6 – when a person on your power 6 earns themselves £1.00 you will also earn 12.5p direct from Ei42
Power 7 – when a person on your power 7 earns themselves £1.00 you will also earn 25.0p direct from Ei42
Clarification

ALL SALES, up to and including any processed up to Midnight on December 31st 2008 will be calculated using the CURRENT commission plan.
ALL SALES after Midnight on January 1st 2009 will be processed using the NEW commission plan as seen above and a copy of which will be available for download in the Helpdesk Download area from tomorrow. 
That’s all for this week.

I wish you continued success with Ei42
Best Regards
Steve Dawson
Managing Director