Friday, May 23, 2008

Newsletter Friday 23 May 2008

With yet another Bank Holiday Weekend upon us I’m sure that we are all  hoping for a nice break and some sunshine and not the slightest bit interested in doing any online shopping. Nevertheless I am confident you will be impressed with the new names who have joined Ei42 this week and should you be looking to do some shopping from your home to enable you to soak up the sun a little more rather than trudging around the shops I am confident you will find what you need in YOUR shop at Ei42.com
More BIG names join Ei42
As you know we are always trying to add more and more of the big name retailers that you already know from the high street to your Ei42 shop. This week the big names just keep on coming as more and more join us at Ei42.
Boots, Dyson, Millets, The Link, Hamleys, Ernest Jones, Early Learning Centre, Wickes, H.Samuel, Northern Tool and Scotts of Stow are just some of the new names you will now find in your personal Ei42 shop. Of course these are just a few new names from the MASSIVE total of 1449 retailers that are available to you in your very own store.
Quick Tip: From your shop click the A-Z button. Then click “Simple A-Z” to see a full list of all retailers on Ei42 displayed on a single page.
Father’s Day is June 15th and on behalf of all the Dad’s I’d like to say “we all love Gadgets” so check out another new retailer on Ei42, “I Want One of Those” is the Banner at the top of your shops right up until Fathers Day.
Behind the scenes this week.
We are working on something so fantastic that I am not even allowed to discuss it with myself! This is not something small, this is humongous and will hopefully be ready in about 12 weeks time. So don’t say I didn’t warn you to tell ALL your friends about Ei42 now.
Free, Free & Always Free?

A few people have asked if their Ei42 shop will always be free of charge. They think “there is a catch” and that Ei42 is “too good to be true” and we do agree that it might appear to good to be true but so do many things we take for granted. How could we manage without Google?...(It’s FREE) how could we manage without satellite navigation? ... you buy the kit for your car but then the satellites that make it work and the service itself (FREE to use) what about hotmail, yahoo mail, gmail and many more FREE email services? And of course there are so many more examples but let me summarise for you;
Ei42.com is FREE and will remain FREE
That’s all for this week. 
I wish you continued success with Ei42
Best Regards
Steve Dawson
Managing Director

Saturday, May 17, 2008

Newsletter 17th May 2008

This week I was asked a couple of what I had at first thought were rather obvious questions. Then when I thought about these some more, it occurred to me that unless you actually knew why these things could happen it might appear as if something underhand was occurring. So although we do already answer these questions on Ei42 I feel it's worthwhile to give you the answer to these 2 questions in this newsletter.
Q1. When I checked the number of friends in my team today there was one less member than when I checked last night. How can that happen?
A1. The answer is that someone in your team cancelled their account. If the person who cancelled was referred to Ei42 by you personally then you will receive an email from us informing you of their decision to close their account. If the person was not referred by you personally but is part of your team then your team membership will reduce by one and you will not be informed.
Q2. I noticed that the number of retailers on my Ei42 shop goes up and down. Why is this?
A2. There are a number of reasons why this might happen. For example a retailer may have spent their monthly budget, they could be changing agencies or simply have paused their internet promotional activity. These are changes that affect all websites and not just Ei42 so it is a fact that occasionally you might find a retailer on Ei42 one day and not the next. Equally that same retailer can reappear a few days or weeks later. Sometimes a retailer will inform us that they are experiencing problems with their systems and ask us to pause promotional activity while they get those problems sorted out. This is the beauty of the internet to retailers, they are able to pause promotional activity instantly. Having said all of that over 99% of the retailers that you find on Ei42 are consistent and reliable so you will always find them on your Ei42 shop.
New Features

View Your Friends
This week we have added another new features into your admin area. Now when you click “View Friends” you have the ability to see a summary of the friends that you personally introduced to Ei42 along with a quick copy and paste function for your friends email addresses. In addition for those of you that have already built a large team of friends and were experiencing problems with viewing them you should notice a considerable improvement in the loading speed of your friends screen as we have completely recoded that area of our systems.
Privacy
It recently occurred to us that if you had only personally referred one friend to Ei42, it was easy for you to see who your friend was buying from because we displayed the name of the retailer in your Profit Share area. In over 99% of cases this is unlikely to cause a problem but clearly there are examples where purchasing from a particular retailer may cause embarrassment. As a result you will no longer see the name of the retailer on any power one sales. Instead you will see the note “Retailer name hidden for privacy reasons”
Testimonials
We have started to add some testimonials on to Ei42.com. You will now find a new link called rather unsurprisingly “Testimonials” which as I type this currently contains just 2 people but will grow and grow. If you would like to send your own testimonial along with a photo of yourself (if you wish) to testimonials@ei42.com we will be delighted to add you to this new section.
Frequently Asked Questions
We have also improved the FAQ section that you will find on Ei42. You now have the ability to search through our knowledgebase or simply browse the questions at your leisure as well as being able to vote on if the answer given is helpful or not. Naturally if you cannot find an answer to your question you can easily submit a ticket to the helpdesk which is also now directly accessible from the FAQ for your convenience.
That’s all for this week. 
I wish you continued success with Ei42
Best Regards
Steve Dawson
Managing Director

Saturday, May 10, 2008

The Managing Directors Vision Video

What is Ei42 Video

Newsletter Friday 9th May

Another exciting week at Ei42 as we continue to build between us the biggest online loyalty scheme that the UK has ever seen. Yes, I know that is a very ambitious thing to be saying especially at this very early stage, but I truly believe that is what we are doing between us, so it makes no sense to keep it to myself. Hopefully you are all as excited as I am so you will continue to shout your excitement from the rooftops as well to enable us to keep up with the fantastic growth we are achieving together.

Now, don’t worry too much if your personal team of friends is growing slowly at the moment, it’s a fact of life that this will happen to us all from time to time and also remember that every one of us started by telling just one person. My Dad used to say “Rome wasn’t built in a day” which he always swiftly backed up with “but they went to work every day!” With Ei42 going to work every day simply means making a commitment to yourself to tell somebody about Ei42 every day. Don’t forget what we always tell you.. Do not try and explain Ei42 just get people to look at your site and at Ei42 and let them make their own minds up.

To that end, let’s move on to this weeks first NEW FEATURE which will help you tell others about Ei42.com

Historically to tell your friends about Ei42 you had to tell them to go to your Ei42 shop and then click “Find Out More” but now we have improved that feature for you. What we have done is created some easy to remember shortcuts. You will now find these in your admin area for your reference and for using in emails but they really are easy to remember.

Here are some examples Your shop: www.ei42.com/yourusername (No change here)

Referral Link: www.ei42.com/yourusername/info (this takes a user directly to Ei42.com just as if they had clicked your ‘Find Out More’ link)

Direct Signup: www.ei42.com/yourusername/join (this takes a user directly to the Signup form as referred by you)

So, all you have to remember is to add “/info” or “/join” to the end of your ei42 username and you can now easily direct anyone to Ei42. We think the/info one will be most used as it really does make it easy to scribble your link down on a note to anyone you meet.

Videos

Last week I mentioned to you all that we were preparing some videos of which the first two are ready for you to watch. I’m Steve Dawson not Steven Spielberg but overall I am pleased with the results and hope you like them to. You’ll find them under the “Videos” link on Ei42 and we also published them to YouTube so you can use them on any of your websites to help promote your Ei42 business if you wish.

Team Profile

Many of you were asking for a little bit of information about me and the team here at Ei42. This week we finally found the time to create a small section on Ei42.com which contains some pictures and a paragraph about each of us. For anyone wishing to know a little more about me then you’ll find my profile is a little more extensive and slightly more serious than the other members of staff.

Next week we plan to add some more videos and I hope to have news of another new feature that we have been working on.

Finally,

We are now ready to add a Testimonials section to Ei42. If you would like to share your experience of building your Ei42 thus far we would be delighted to hear from you. Please send your testimonial along with a picture of yourself (if you wish) to testimonials@ei42.com (this email is for testimonials only)

That’s all for now, I wish you continued success with Ei42

Best Regards

Steve Dawson

Managing Director

Friday, May 9, 2008

Newsletter 2nd May 2008

It’s been another fantastic week and it is now 3 Months since we launched Ei42. Some of you reading this will have joined as recently as today whilst others have been with us from the very beginning. The important thing for you all to remember is that with Ei42 it does not matter when you joined us and got started because even if you just joined us today then 3 months from now you are able to be in the exact same position as those who were with us on day one.

We have just finished the April payment processing. All of you that chose to be paid via PayPal will see those transactions in your PayPal account. Anyone who has chosen to be paid by cheque, all cheques have been written and posted and allowing for the Bank Holiday I would hope you should receive those on Tuesday morning.

I’m delighted to be able to inform you that the pace of Ei42 is now gathering some serious momentum. Our biggest earner this month will be receiving in the post a cheque for £378.47 (equal to £4500 per year) and a fantastic achievement but he’s not alone! run a close second by another member who is receiving a cheque for £308.14. In addition a further 54 people have received amounts greater than £100 each and another 73 people are receiving amounts varying from £20.11 to £99.99 so this month we paid out to 129 members but next month the numbers of you receiving extra income from Ei42 will be huge.

New Features this week

Suggest a Retailer

Many of you have asked us for retailers and suppliers that are not currently on Ei42 so we have created a new area within the helpdesk area where you can submit your suggestions to us. It’s really very easy to use. To suggest a new retailers have already been simply login to the helpdesk by clicking Help from your Ei42 or click Helpdesk on the left hand menu of this email then click “Submit a Ticket” and choose the option to “Suggest New Retailer” you will see a list of all the retailers that have already been suggested. If you do not see the one you wish to suggest click “Suggest Retailer” and we will get onto it straight away.

Referring Friends The online user guides now contain a new more detailed section on how to refer your friends to join you in Ei42. Simply click "User Guides" in the menu or click here to jump right in

Coming next week.

Over the Bank Holiday Weekend, we are at the office finalising a number of video presentations that will be made available to you all. I don’t want to give too much away at this stage but they range from explanations as to how the system works, how you and your friends can make money and a little about my plans for the future of Ei42. All presented in what we hope will be a fun and easy to understand way. That’s all for now, I’m off to get my haircut and makeup ready for the photo shoot on Sunday:-)I wish you continued success with Ei42

Best Regards

Steve Dawson

Managing Director

Newsletter Friday 25th April 2008

URGENT Payments Reminder

The next payment run is 1st May so can I please remind you all to log into your admin area and make sure that we have your full contact details. We cannot send payments to you if we do not know where you live. This also applies to people who have chosen to be paid via PayPal. As per our terms & conditions we require a UK address on file for you before we will send payment.

Minimum Payment Amount

As you all know we have a minimum payment amount of £20.00 and as soon as the approved balance in your account reaches this amount we will make a payment to you. Several people have asked if they can RAISE this amount as they would rather us pay them when the amount due is more substantial such as a £100 minimum for example. We are now able to offer that facility but it is an administrator setting on a per user basis. If you wish your amount to be raised to a higher value please submit a support ticket via the helpdesk and state the amount you wish your account balance to reach before we pay you. Anyone wishing to make this change BEFORE the May 1st payment run should submit a ticket no later than 12 Noon Wednesday 30th April (Next Wednesday). If having raised your minimum payment amount you wish to lower it again simply submit a new support ticket and those changes will be confirmed to you and active for the next available payment date.

Numbers Rising

I thought you’d all like to know how Ei42 is beginning to affect people's lives. When we launched Ei42 on February 1st 2008 we had no doubt that it would be a success and we were certainly not wrong. On March 1st we sent out payment checks to 5 people who achieved the £20 minimum balance with our biggest first month earner receiving £53.18. Not a bad start I’m sure you’ll agree. When we make the scheduled payment run on 1st May several members of Ei42 will be receiving cheques in excess of £200 and we will be paying out to over 100 of our members, all of this has been achieved in only 3 months. Just imagine what will be happening in December. Ei42 continues to grow at a phenomenal rate and I cannot impress on you enough how important it is for you all to take advantage of being one of the founder members.

Statistics

Just under 60,000 unique visitors have visited Ei42.com since 1st February to read the information. Not all of them have yet joined, some won’t of course (that’s life, you can take a horse to water etc) but actually I am more interested in the people who have not yet visited Ei42 at all than those who have and did not join us. Did you know this information?

FACT: There are over 30 Million adults in the UK and most of them shop online.

FACT: Between us we have only told 60,000 of them! LESS THAN One Quarter of 1%.

FACT: One in six pounds spent last year was spent on the internet. Online retail sales in 2007 were over 50% higher than in 2006, according to data from UK trade body the Interactive Media in Retail Group (IMRG).

Refer a New Friend

FACT: If YOU each refer just ONE more person to Ei42 before next Wednesday then Ei42 will DOUBLE in size in 5 days! It's easy, and with a little effort EVERYONE can do it. How simple is it to tell your friends the facts about Ei42? It’s FREE, there is NOTHING TO LOSE and NO RISK so why would they not be interested?

Next week I will have news on some new technical developments that we have been working on. That’s all for now, I wish you continued success with Ei42

Best Regards

Steve Dawson

Managing Director

News Letter Friday 18th April 2008

Welcome to the new look newsletter.

Well it’s been 2 weeks since my last newsletter and what an exciting 2 weeks it has been. Ei42 now has an additional 97 retailers and the team of friends continues to grow at a phenomenal rate.

It has taken us a little longer than we hoped but we have finally finished the changes to the mailing lists we use when contacting you and the method you can use to contact and keep in touch with the friends that you introduce to Ei42. Some of you had asked for the ability to simply be able to use our systems to email everyone in your team. Others asked for the return of the facility where we allowed you to email from our systems everyone that you personally introduced to Ei42. Unfortunately we had to remove that facility because it was being abused by some individuals. The new system is fair to all and allows each individual to control how they deal with emails that they are receiving in exactly the same way as you can deal with any email you receive. You can simply choose to ignore or block it!

So here is what now happens.

1. We assume that the person who referred you to Ei42 already knows you personally. As such they already have your name and email address. So when a new member joins your team we send you the usual email but in addition we include in that email your friends name and email address. We do not include any address or other contact details, those will always remain totally confidential for data protection reasons. You can also now see those same basic details in your admin area. This ONLY applies to the people you personally refer to Ei42 and NOT friends of friends.
2. If you happen to have been referred by a person that you do not know very well or if your “friend” is pestering you by sending you too many emails simply reply to them asking that they stop sending you emails. If they continue to pester you then simply block their emails. This is very easy to do in all email programs. As we at Ei42 are dealing with tens of thousands of users we needed a solution that could work for us all and this is a really simple solution because YOU are in total control of your own email and therefore you are in control of your own teams and friends rather than us imposing a solution upon you all.
3. For the purposes of us at Ei42 Group contacting you, we have created a number of mailing lists to send information out from Ei42 to you as members. These lists include;

a. Weekly Newsletter
b. Seasonal Promotions
c. Special Offers
d. New Retailers

As time goes on there may be others but no matter how many there are YOU will control if you wish to receive them or not. To launch this feature we have automatically subscribed everyone to all 4 lists but we give you 2 methods to unsubscribe from these mailing lists.

Method 1:

EVERY time we send you an email from one of our mailing lists it will contain an unsubscribe link. If you no longer wish to subscribe to that mailing list simply click the “Unsubscribe from this mailing list” link and you will be automatically unsubscribed. It is a single click and you will not be sent any further messages from that particular mailing list. Please note we are starting with 3 mailing lists so if you wish to unsubscribe from all 4 you will be required to click the unsubscribe in 4 emails. (or see method 2)

Method 2:

Log into your admin area and look for the mailing lists section. Untick the mailing lists that you do not wish to be subscribed to and press save. Please note clicking the unsubscribe link in the email will automatically untick these boxes saving you the bother of logging into your admin area. At any point in the future you can rejoin any of our mailing lists by logging into your admin area and ticking the subscribe boxes for your chosen mailing lists.

N.B. There is one other mailing list which you are all subscribed to and to which you cannot unsubscribe. That mailing list is our method to contact you all should we need to do so in an emergency or to make you aware of a current or imminent technical issue. It will not UNDER ANY CIRCUMSTANCES be used to contact you for any other reason.

New Features:

You will now find additional features in the ‘personalisation’ section within your admin area. You were always able to change the theme/colour scheme of your Ei42 shop but we now we have added 2 more great features.

Your Shop Name:

You can now edit and change the name of your shop anytime you wish. This will NOT change your username. It simply changes the name of your shop that you see on your personal Ei42 shops homepage.

Alias Feature:

Many people asked us for the ability to be able to show a different name when a person clicked the “Join Now” link. Until now when clicking that link people saw your “First Name” and “Last name”. This is still the case (by default) but now we have also provided you with a field in your admin area where you can place an “Alias” which will replace your First Name and Last Name. So let’s imagine your name is “Paul Smith” but all your mates know you as “Tall Paul” you can enter “Tall Paul” in the alias field within your admin area and you new friends will now see, referred by “Tall Paul” when they click the “Join Now” link.

N.B. If you are one of the many people who has placed an ‘alias’ in the First Name and Last Name fields can you please update your accounts with your correct details making use of this great new feature ASAP.

That’s all for now,

I wish you continued success with Ei42

Best Regards

Steve Dawson
Managing Director

Coming soon the new BUT Blog!

Coming soon the new BUT team blog where you will be able to find out all about Ei42 and get help and support as well as interacting with the team leaders. Leave your comments and get your questions answered,

Check back regularly to see our progress via the support site at

http://www.johntrayhorn.com/but-index.htm